IS BUYING A WEBSITE A GOOD INVESTMENT?

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Gray Frame Corner

With an understanding of SEO and marketing, buying a website can offer a great return and be a great platform to build off of.

I love the concept that buying a website is a great way to build an online business. There is also the ability to leverage the trust the website has already earned.

Control

One great benefit of purchasing an income producing website is the level of control you have over it.

What is the Upside?

The market for income producing websites has been trending towards for the past 20 years. If you can improve the website, you can improve it’s income producing potential.

What are the Risks?

The operations of websites have more moving parts than some other assets like real estate. Though they are much less complicated than many businesses that people buy stock in.

You Need a Specific Skillset

You need to be able to understand SEO and forms of web traffic enough to know why a site is getting the traffic it is getting, and if it is a stable base.

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