IS BUYING A WEBSITE A GOOD INVESTMENT?

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Gray Frame Corner

I have purchased a few income producing websites in the past, and have dabbled in the idea of investing again, but come to the question.   Is buying a website a good investment?

With an understanding of SEO and marketing, buying a website can offer a great return and be a great platform to build off of.

I love the concept that buying a website is a great way to get a head start on building an online business. There is also the ability to leverage the trust the website has already earned over time.

Control

One great benefit of purchasing an income producing website is the level of control you have over it. If you want to write a bunch of great content to add to the site, you are free to do that.

What is the Upside?

The market for income producing websites has been trending towards for the past 20 years. The best websites to buy are ones that you can identify a strategy on how to improve them.

What are the Risks?

The operations of websites have more moving parts than some other assets like real estate. Though they are much less complicated than many businesses that people buy stock in.

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